現代商務英語

第1章　商業(yè)信函寫作(BusinessLetterWriting)1.1　商業(yè)信函的寫作原則1.2　商業(yè)信函的要素1.3　商業(yè)信函的格式1.4　商函的信封寫法　　第2章　建立商貿關系(EstablishingaBusinessRelationship)2.1　SeekingthePossibilitiesofEstablishingaBusinessRelationship2.2　AgreeingtoEstablishBusinessRelations2.3　VoluntaryTradeLetter2.4　TryingtoResumeBusinessRelations2.5　HopingtoSetupBusinessRelations課文參考譯文　　第3章　資信調查(StatusEnquiries)3.1　StatusEnquiry3.2　FavorableReply3.3　UnfavorableReply3.4　ApologizingforNotSupplyingDefiniteOpinion3.5　InquiryingaboutFinancialStanding3.6　ReplyingtotheEnquiry課文參考譯文　　第4章　詢盤及答復(InquiriesandReplies)4.1　LettersofInquiry4.2　RepliestotheInquiryTradeTalks課文參考譯文　　第5章　發(fā)盤與還盤(OfferandCounter-offer)5.1　Offer5.2　Counter-offer5.3　Acceptance5.4　AskingforDiscount5.5　ANon-FirmOffer5.6　AFirmOffer5.7　ACounter-offerTradeTalks課文參考譯文　　第6章　促銷(SalesPromotion)6.1　SalesLetter6.2　AnnouncingNewProductsandServiceSold6.3　HopingGuestComeAgain6.4　TheReviverTradeTalks課文參考譯文　　第7章　訂貨及其履行(OrdersandExecution)7.1　OrderLetters7.2　Acknowledgment7.3　ConfirminganOrder7.4　DecliningOrderedPrice7.5　RejectingBuyer''sDeliveryTerms7.6　UrgingShipment7.7　ReplytotheLetterofUrgingShipment課文參考譯文
第8章　支付條款(TermsofPayment)8.1　ApplicationFormforCredit8.2　InsistingonL/CPsyment8.3　AgteeingtoL/CPayment8.4　AsKingforMoreDiscount8.5　RejectingMoreDiscountTradeTalks課文參考譯文
第9章　信用證的建立與修改(EstablishmentandAmendmentofL/C)9.1　AdvisingEstablishmentofL/C9.2　UrgingEstablishmentofL/C9.3　AskingforL/CAmendment9.4　AskingforExtensionofL/C9.5　AdviceofExtensionofL/C9.6　RefusingCreditAmendment9.7　AdviceofAmendmentofL/C9.8　AdvisingCancellationofContractonNon-establishment課文參考譯文
第10章裝運(Shipment)10.1　ShippingInstructions10.2　UrgingEarlierShipment10.3　ProposingPartialShipment10.4　ShippingAdvice10.5　UrgingShippingAdvice10.6　ApologyforDelayinShipmentTradeTalks附1：裝運提單式樣附2：品質檢驗證書式樣附3：發(fā)票式樣附4：原產地證明書式樣課文參考譯文　　第11章　保險(Insurance)11.1　ApplyingforInsurance11.2　ReplyingtoaRequestforInsurance11.3　AskingforAdditionalInsurance11.4　ReplyingtoaRequestforExcessiveInsurance11.5　AboutMarineInsurancePolicy11.6　TheDefinitionofInsurancePolicy11.7　TheMainContentsofInsuranceDocuments11.8　InsurancePolicyStipulatedinaL/CTradeTalks課文參考譯文　　第12章　索賠(Claim)12.1　CiaimforInferiorQuality12.2　RejectingtheClaim(RepudiationofClaim)12.3　ProposingSettlementbyArbitration12.4　onAwardofArbitration12.5　AceeptingComplaint12.6　AgreeingtoPaytheClaim12.7　LodgingaClaimwithCarrier12.8　AgreeingtoSettlementTradeTalks課文參考譯文　　第13章電子商務(E-commerce)13.1　DevelopmentofE-commerce13.2　DefinitionandApplicationofE-commerce13.3　BenefitsofE-commerce13.4　BasicModelsofE-business13.5　TyoicalProcessofanOnlineShopping13.6　ChallengesandTheirSolutionsforE-business課文參考譯文　　第14章　代理(Agency)14.1　ApplyingforSalesAgency14.2　AnUnfavorableReply14.3　AcceptingProposalforSoleAgency14.4　SoleAgencyAgreement課文參考譯文　　第15章　招標與投標(Tendering)15.1　IntroductiontoTendering15.2　ATenderNotice15.3　ALetterofInvitingTenders15.4　AResponsetotheInvitationofTendersTradeTalks課文參考譯文　　第16章　補償貿易與加工貿易(CompensationTradeandAssemblyProcessing)16.1　ThreeSuppliesandOneCompensation16.2　ACompensationTradeLetter16.3　ProcessingWiththeSuppliedMaterialsTradeTalks課文參考譯文　　第17章　和資(JointVenture)17.1　StudyonJointVenture17.2　JointVentureContract17.3　TalkingabouttheProportionofInvestment17.4　JointLetterofIntention課文參考譯文　　第18章　仲裁(Arbitration)18.1　TradeTalks18.2　ApplicationforArbitration18.3　StatementoftheDefendant''sCase18.4　F.TArbitrationCommissionAward課文參考譯文附錄1　國際貿易常用語150詞附錄2　國際貿易縮略語200詞　　參考文獻