隨身查淘寶開店與經(jīng)營技巧（全彩便查版）

定　價：￥28.80

作　者：	前沿文化編
出版社：	科學(xué)出版社
叢編項：
標(biāo)　簽：	電子商務(wù) 電子政務(wù) 計算機/網(wǎng)絡(luò) 網(wǎng)絡(luò)與數(shù)據(jù)通信

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ISBN：	9787030423757	出版時間：	2015-01-01	包裝：	平裝
開本：	32開	頁數(shù)：	192	字?jǐn)?shù)：

內(nèi)容簡介

　　《隨身查——淘寶開店與經(jīng)營技巧（全彩便查版）》以問題式技巧的形式，介紹了淘寶網(wǎng)開店與經(jīng)營的各種相關(guān)技能技巧知識，內(nèi)容包括網(wǎng)上開店的準(zhǔn)備、進(jìn)貨、拍攝與修飾商品圖片、申請與設(shè)置淘寶賬戶、商品的發(fā)布與展示、店鋪裝修、推廣與營銷、買賣交易、賬務(wù)處理、發(fā)貨與售后保障、提升信譽、安全維護等方面的知識。◆問題式技巧查詢，快速方便！◆全彩印精巧開本，易讀便攜！◆技巧豐富，221個實用技巧來源于作者多年工作積累和實際使用困惑，定能幫您有效解決實際問題◆快速易查，直接使用疑難問題關(guān)鍵字作為技巧名稱，有助于您快速、準(zhǔn)確地查閱并解決疑難問題◆講解科學(xué)，針對每個問題式技巧先描述其具體表現(xiàn)狀況，后以步驟圖解形式講述具體解決方法，并輔以豐富的圖上操作位置和動作提示，極大提高您的學(xué)習(xí)效率和效果◆全彩便攜，彩色印刷加之精巧開本，美觀易讀的同時便于您隨身攜帶學(xué)習(xí)

作者簡介

　　前沿文化工作室，由數(shù)位具有多年大學(xué)或培訓(xùn)班計算機教育經(jīng)驗的資深教師和作者組成，從2003年開始計算機圖書創(chuàng)作，具有豐富的圖書出版經(jīng)驗，曾出版著作上百部。

圖書目錄

第 01 章網(wǎng)上開店準(zhǔn)備技巧
1.1 開店之前準(zhǔn)備技巧································································ 1
001 網(wǎng)上開店有哪些優(yōu)勢 ···································································1
002 網(wǎng)店與普通商店有什么區(qū)別 ·······················································2
003 網(wǎng)店都有哪些銷售模式 ·······························································2
004 網(wǎng)上開店能出售的商品種類 ·······················································3
005 網(wǎng)上開店需要哪些軟硬件支持 ···················································5
1.2 網(wǎng)上開店規(guī)劃技巧································································ 7
006 如何進(jìn)行網(wǎng)購人群分析 ·······························································7
007 如何進(jìn)行網(wǎng)上店鋪的規(guī)劃 ···························································7
008 如何選擇合適的開店平臺 ···························································8
009 如何選擇合適的經(jīng)營方式 ···························································9
010 如何檢驗自己的開店實力 ·························································10
1.3 網(wǎng)上開店實戰(zhàn)準(zhǔn)備······························································ 12
011 熟悉網(wǎng)上開店流程 ·····································································12
012 如何定位自己要銷售的商品 ·····················································13
013 如何分析自有商品是否有銷售優(yōu)勢 ·········································14
第 02 章網(wǎng)店貨源進(jìn)貨技巧
2.1 實體貨源批發(fā)技巧······························································ 16
014 如何尋找進(jìn)貨的突破點 ·····························································16
015 如何找到適合自己銷售的商品 ·················································16
016 如何偷師學(xué)藝尋找熱賣寶貝 ·····················································17
017 如何在批發(fā)市場批發(fā)商品 ·························································18
018 如何和批發(fā)商砍價 ·····································································18
019 如何尋找廠家貨源 ·····································································19
020 如何尋找外貿(mào)貨源 ·····································································19
021 如何尋找國外新潮寶貝 ·····························································20
022 如何尋找?guī)齑尕浽? ·····································································20
023 如何尋找特色貨源 ·····································································21
2.2 網(wǎng)上貨源批發(fā)技巧······························································ 21
024 如何注冊阿里巴巴 ·····································································21
025 如何登錄阿里巴巴 ·····································································22
026 如何通過關(guān)鍵字尋找貨源 ·························································22
027 如何通過分類查找尋找貨源 ·····················································23
028 如何在線發(fā)布進(jìn)貨需求 ·····························································23
029 如何在線訂購商品 ·····································································24
2.3 代銷貨源進(jìn)貨技巧······························································ 25
030 如何搜尋分銷網(wǎng)站 ·····································································25
031 如何獲取分銷資格 ·····································································26
032 如何與代銷商套近乎 ·································································27
033 如何下載代銷數(shù)據(jù)包 ·································································27
2.4 虛擬貨源進(jìn)貨技巧···································